Pirate 4x4

Positive Changes Lie Ahead for Moab’s Extreme Off-Road Park

Moab, UT, – For years it was rumored that there were multiple owners that bought the half-section of land we call AreaBFE south of Moab, UT, which was true, until recently. Robert Lucero is now the sole owner of AreaBFE. Lucero was majority owner of the property since it was purchased in 2004, and has acquired 100% ownership.  Lucero is a long time enthusiast of extreme rock crawling and used to compete in XRRA (Xtreme Rock Racing Association).

With this change also comes a change of management at the park. Lucero has brought on Stage V Media to cover all marketing aspects and manage the park. Valerie Douglas, owner of Stage V Media, is known in 4-Wheel drive industry not only as an avid rock crawler, but a writer, photographer, racer, and trail advocate. She understands what AreaBFE is as she uses the park in her Twisted Customs buggy. Christian Brunner, Ralph Randolph and Detail Dan will all remain involved in making the park what it is and will grow to be in the future.

“The change has been a long time coming to AreaBFE ownership as there were four people involved in the original purchase of the property. With this change comes a lot of potential to the park and it future growth over the next few years. I’m excited to be working with Val as she is well known in the industry and it helps that she is actively using the park and knows the area well.” explained Lucero.

AreaBFE will remain open to public as it has in the past, however donations are much appreciated to help keep the park open and maintained. In the future, look forward to new trails and improvements to the park, as well as an updated website and a lot more activity from our social media accounts.

About AreaBFE
AreaBFE is a 320 acre recreational park that is open to a variety of outdoor activities. It was purchased in 2004 during a SITLA land auction in order to preserve a place where OHV enthusiasts could go without the threat of getting kicked off and people would always have a place to recreate.  AreaBFE currently has 9 extreme rock crawling trails, a test zone, camping, and parking.  The property is surrounded by BLM lands on three sides and private property to the west.

About Stage V Media
Stage V Media is an all-encompassing media firm that specializes in the off-road industry. Owner, Valerie Douglas, has been heavily involved in the 4-wheel drive community since 2001, and the off-road racing community since the early 1980s. She is a long time OHV trails advocate having served on the Board of Directors for COHVCO and the Responsible Recreation Foundation/Stay The Trail. Stage V Media specializes in marketing, photography, websites, public relations, social media, and sales.


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